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2021 Asia (Shanghai) International
Food and Beverage Expo & Import Food Expo
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Asia (Shanghai) International Food, Beverage

Expo and Import Food Expo 2019

Date: Aug.28th - 30th, 2019

Venue:Shanghai New International Exhibition Centre (Longyang Road 2345)

Date: Apr.15-17, 2020

Venue: China International Exhibition Center(No.6, Beisanhuan East Road)



Approved : Ministry of Commerce of P.R.C

Sponsors:Chinese Institute of food Science and Technology

         Chinese Institute of food Science and Technology 

         China National Food Industry Association

         Beijing Catering Trade Association

Organizer:Beijing Shibowei International Exposition Co., Ltd

          Beijing Baiwei Exposition Co., Ltd

Website:http://www.aifoode.com/ ,  http://en.aifoode.com/

Market Prospect

Food industry chain has been a necessity in people's daily life, as well as an eternal evergreen industry, and its economic benefits have been risen in a straight line. The imported foods from all over the world because of its different characteristics, pure & unique taste is popular among Chinese people, and people's consumption level also has rapidly improved and upgraded. The food grade has transformed gradually from past subsistence to currently nutritional, health, casual, flavor and experienced changed. The imported food has become more and more familiar to public and accepted by people and the purchasing amount is rising with a large economic market in China as well.

 Import, high quality and specialty food continue to develop in many fields through hall-chains, depth and sustainability. Over the next 10 years, China's food consumption will grow by 50%. According to data, in 2020,the imported food in China will enter the golden decade of the rapid development, and the market share reach $480 billion. The large population base and the rich consumption level will bring many new market opportunities for leisure food imports. So the food industry are necessary to keep innovation constantly. China's food industry will meet new development opportunities, and lead a new round of investment.  A world food travel soon opens in Shanghai!


Exhibition Introduction

Taking advantage of the excellent situation of the food industry and people’s urgent need for food safety and healyh, 2019 Asia(Shanghai) International Food,Beverage Expo and Import Food Expo(short for “AIFE”), is held by Beijing Shibowei International Exposition Company. And SBW is a professional exhibition organization dedicated to promoting China's great health industry towards globalization. To review AIFE2019 Beijing exhibition, showing area reaches 50,000 square meters. There are 1,500 standard booths and 1,276 exhibitors, 15 International delegations from New Zealand, Russia, Australia, Canada, Vietnam, India, Malaysia, Thailand, South Korea, France, Singapore, Taiwan, Hong Kong. 9 national cities and region pavilion(Fujian, Chengdu, Ningxia, Chengde city, Guizhou, Guangzhou, Hennan nan yang,Guang xi Yulin, China Nong ken), attendance of 74262 people, 86 purchasing group, 45 media present, 1200brands dressed up. AIFE builds a promotion platform covering the world areas, opening a trade channel for exhibiting products to enter Chinese market quickly. To gather such food enterprises to show on this platform conforms to the trend of food development, and is convenient to cooperate with each other successfully. To build an international platform for top food products in Asia, Increase the popularity of quality products in the industry, and strengthen exchanges and cooperation with other industries. AIFE2019, keeping up with the trend of the market, will set up the new wind vane and open new mileage of imported food industry.


Reasons for Participation

1.Brand appeal--- to show image, improve industry position, brand value, awareness, honorary degrees among peers and customers;

2.Marketing strategy---to know the market information, expand sales channels, get market order, maintain the sales network;

3.To establish the import, wholesale, distribution, group purchase, retail sales channels;

4. To do “one to one” professional visitors invitation;

5. To promote the establishment of harmonious relations between enterprises and government;

6. Exhibition travels in Beijing, Shanghai, Chengdu, which leads the the whole market;

7. We service for 15,000 exhibitors coming from nearly 60 countries and regions. They trust us for our professionalism.

8. Accumulated potential trade reaches nearly 50 billion Yuan, and takes real economic benefits for enterprises.

Advantages of Media Promotion

The rapid development of the Internet era has become an irreversible trend.With the precipitation and accumulation of the reputation of the exhibition, as well as the increasing influence of the exhibition. Multi-channel preshow warm-up, interview in the show, follow up after the show. Xinhua, Phoenix, Sina, Sohu, Toutiao and other network media;CCTV, Shanghai TV and local stations;Youku, iQIYI, Tencent and other networks video; Advantage food network,Food information network, Food industry network, Global food network, "China food news" "health times", China food network, Food industry network, World food network, World exhibition network and other foreign industry mainstream media on the exhibition make publicity report. WeChat public platform, H5 promotion and other we-media. To continuously enhance the competitiveness of enterprises through the exhibition trade platform, form a unique strong brand, enhance the recognition of enterprises in the hearts of consumers, achieve brand building of enterprises and exhibition brand to reach win-win situation.

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